Hakuba Car Rental

Hakuba car rental is located 100 meters ( on route 148) south of Hakuba JR  rail station in the heart of Hakuba. 

We have bilingual staff (English and Japanese).

We 4 catagories of rental vehicles.

- Toyota Wish (7 Seater)

- Toyota Voxy/Noah (8 Seater)

- Premium 1 Box Toyota Alphard (8 Seater)

- Toyota Hi-Ace (10 Seater)

All a four wheel drive with Japanese "studless" snow tires - chains are not needed. All vehicles are covered by comprehensive insurance and in excellent working condition.

Roof racks are provieded for pre-booked vehicles.

For the core snow enthusiasts beat the punters bus to Cortina and score the first tracks of the day.

Take a day trip to Myoko (2 hours) where more often than not if its not snowing in Hakuba it will be dumping there. Shiga Kogen, Nozawa Onsen, Seki Onsem (Hint- do some research) there are ski fileds virtually untouched a short drive away.

Nagano Prefecture has more terrain, vertical rises, and advanced ski and snowboard slopes than anywhere in Japan. 

Culturally (seeking a day off)! 

Visit the monkeys and beat the bus loads to have undivided attention with these amazing little primates. Seeing their human-like expressions on their faces as they soak is sure to bring a smile to your face.

4-6 people in a rental car is much cheaper than a bus or guided tour and much more flexible.

Other trips within a couple hours drive of Hakuba include Japan's once largest silk factory, Sake factories (designated driver essential), ancient onsen villages, the famous fish markets at the Japan sea. Ask our staff for some detailed knowledge of these nearby attractions.


Nagano is famous for its delicious soba noodles, apples and sake, as well as oyaki dumplings, gohei mochi snacks, and bamboo leaf-wrapped sasa-zushi. These and other traditional foods are part of Nagano’s culinary heritage. Nagano city is just under an hour away.




24 hour Rates

Toyota WISH ¥13,500 – all inclusive

Toyota VOXY ¥16,000 – all inclusive

Toyota ALPHARD ¥19,500 – all inclusive

Toyota Hi-Ace ¥21,500 – all inclusive


SAME DAY RENTAL (out from 9:30-12:00, back by 18:00)

Toyota WISH ¥10,800 – all inclusive

Toyota VOXY ¥12,800 – all inclusive

Toyota ALPHARD ¥15,600 – all inclusive

Toyota Hi-Ace ¥17,200 – all inclusive


!!! All Driver’s MUST have a proper INTERNATIONAL DRIVER’S PERMIT !!!

All Hakuba Car Rentals Includes:

All cars are 4WD and are equipped with snow tires. 

All cars are covered by comprehensive insurance and prices include unlimited mileage during the term of your rental.

HAKUBA CAR RENTALS | 6376-2 HOKUJO, HAKUBA, NAGANO 399-9301 Japan | Tel: +81 (0)261-85-0097
白馬レンタカー | 長野県 白馬村 北城6376−2 | 電話番号 0261-85-0097
Registered Rental Agency 許可番号:東運輸第1317号
©2015 Hakuba Car Rental | Designed by Butter